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Over the past five years, there has been a 71% rise in online searches for sustainable goods globally, according to The Economist Intelligence Unit. According to a survey from McKinsey & Co., 66% of all respondents and 75% of millennial respondents say that they consider sustainability when they make a purchase. The trend that consumers are willing to pay extra for environmentally friendly products is a sign that brands need to increase their commitments towards responsible business practices.
The modern consumer isn't just looking for a sustainability conscious brand but is also actively working on creating a sustainable ecosystem. This includes taking small steps like adopting green fuel, reducing carbon footprint, etc. Individuals as well as organisations are setting ambitious clean energy goals thus increasing the renewable energy portfolio. To mee such goals, brands too are pushing the limits of their R&D units to create the most innovative solution.
Taiwanese government encourages this innovation and recognises such brands for their hard work. Taiwan Excellence Awards, established by the Ministry of Economic Affairs in 1993 evaluates selected Taiwanese brands on four major aspects of "R&D", "Design", "Quality" and "Marketing" to identify outstanding products that offer "Innovative Value". Products that win this recognition then serve as examples of the domestic industries and are promoted by the government in the international market in order to shape the creative image for Taiwanese businesses.
One such Taiwanese product is Ai-1 Ultra ABS by AEON MOTOR CO., LTD. AEON integrates the car-making technology on the Ai-1 Ultra ABS, and uses the three concepts of revolution, innovation and technology to create a stylish and smart urban mobile aesthetic.
It comes with a highly distinctive feature, the CROXERA smart meter . It can be used for "one-click navigation to the station to change the power" function. Hence eliminating the need for a mobile phone along the way. Parameters such as distance will be reminded when the power is low, and the route will be set, and the instrument information will be used to quickly and safely reach the power station. Equipped with Bosch ABS 10MB Anti-lock Braking System to improve brake stability. The front of the car is round but the line is extended. It extends down the arc. It also comes with a very personal and recognizable LED headlight with a little sharp line.
To help you take the next step towards sustainability is this electric gravel bike by MERIDA INDUSTRY CO., Ltd. The bike was honored with "Design & Innovation Award 2021" in Germany and is also the winner of the award of "Best Price-Performance" e gravel bike judged by Radfahren.de. This clear appearance which is the most compelling from eSILEX is the result of a unique "wire port system". Also, a compact Mahle X35+ rear hub motor unit is almost invisibly integrated into the frame and does its duties quietly and reliably. The battery is built-in and comes with a one-touch switch that is beautifully fitted into the top tube. Its comfort-oriented frame geometry offers an extremely stable ride feeling, while lots of mounting points for luggage & mudguards extend the use of the bike to all types of rides. Other than this, the bike also offers integrations of wide tires, oversized headtube and tapered fork.
Another way to contribute to the sustainability cause is by switching to a car smart battery by Reduce Carbon Energy Develop Co., Ltd. The battery cell, the case and even the BMS system are hazardous substances free. To prevent any loosen connection, the brand uses Cooper conductor instead of wire. Not only does this battery help improve electrical conductivity but also improve safety. All this is done by using in-house design, from the nickel plate, Cooper and housing. These enhance the accuracy and completeness of the product and also reduce failure rate on the assembling line.
Consumers are generally interested in doing what they can to live a more sustainability conscious life and expect businesses to play a part in that. Many consumers actively seek out businesses that align with their values, and are also willing to switch products or companies when something violates their ethics. So when it comes to living a more sustainable life, which of these brands appeal to you?
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