Top 10 Business Tech Solutions Used by MSMEs in 2022

These business tech solutions will surely act as exceptional support for your enterprise operation

The competitiveness of MSMEs is essential for supporting inclusive economic growth and development of a country. MSMEs face challenges accessing markets, financing, and technology in a globalized economy. The competitiveness of MSMEs is essential for supporting inclusive economic growth and development of a country. MSMEs face challenges accessing markets, financing, and technology in a globalized economy. On that note, business tech solutions come to the rescue! Here is the list of the top 10 business tech solutions used by MSMEs in 2022.

Adapting Better Security Infrastructure

From small retail stores to multinational companies, security is crucial. Glitches in the security structure of a company can cause huge losses. With new and more open technology being used, unfamiliar threats in the form of hackers arise every day. Business owners must invest in good online security software and network security staff to keep the company safe from data or budget leaks that could damage the company's reputation.

A Switch Might be Better than Just Having Routers

Some businesses may find that having just a router isn't enough. Perhaps they have too many workstations or servers to hook into their router for external communication purposes. A switch can help you solve such an issue. If you are still relying on a Wi-Fi-based network for all your devices, it may also be worth looking into LAN cables and hardwiring the more critical devices on your network (such as your main server machines or workstations). Again, a switch can help with this.

Building Websites that Adapt to any Screen Size or Resolution

This is commonly referred to as "responsive web development". It aims to design websites that can be viewed uniquely and comfortably on any device with any screen size. Essentially, a website's text and buttons (hyperlinks) should adapt to the device being used to view the site. This is done by simplifying and prioritizing content on the website and changing certain essential elements of the design.

Migrating to a Cloud-Based Service

Cloud-based technology can save money that would have been otherwise spent employing an IT department or investing in IT infrastructure. Cloud services are relatively inexpensive, allowing companies to function more open, adaptive, and responsive. Files and documents can be accessed remotely without the need for a centralized server.

Go for Network Cards

It may be tempting to upgrade a router or switch (more on that later) when looking at improving your network, but many folks can neglect to upgrade server or workstation network cards (also known as Network Interface Cards or NICs). Network cards are one of the most important pieces of tech you'll invest in when it comes to networking. Without a decent, high-end network card, your internal network will struggle to communicate between devices.

One-stop Solution for Group Communication

Timely and streamlined communications are the need of the hour, especially for present-day businesses operating in a globalized scenario. To the same end, there are many products built for enterprise communication, removing any lags or delays.

Switching to VoIP Business Phone Systems

VoIP (Voice over Internet Protocol) is a potent means of communication. It provides toll-free voice calling and call forwarding features for customers. You can even have a list of different numbers where you can be reached before a voicemail is suggested. VoIP can be integrated with Cloud services to monitor incoming and outgoing calls and data usage.

Investing in E-mail Marketing

While social media holds an essential place in advertising, nothing makes more of an impact than a well-framed e-mail. Investing in good e-mail marketing will help you navigate through spam filters and get your point across to potential customers. Access to extensive mailing lists can be bought from mailing list brokers or trade groups.

Using SEO to Your Advantage

If you own a company that does most of its business online, investing in SEO (Search Engine Optimization) experts can positively influence your business. SEO involves using specific keywords and search algorithms to make it easy to find your websites via search engines. Efficient application of SEO techniques can even push your website to the first or second page of results on search engines (such as Google) when a particular keyword related to your website is requested.

Automating Customer Support and Lead Generation

Chat messaging has emerged as one of the new-age and preferred ways for businesses to connect with their customers.  Leveraging conversational AI, machine learning, and natural language processing, It automates customer service for brands and addresses crucial queries and concerns in real-time to extend an enhanced experience.