The use of artificial intelligence in businesses has hit the mainstream. AI in the marketing department has automated multiple important tasks without any potential error. Many companies of all sizes are relying on AI marketing tools to promote their brands and businesses. AI helps to achieve better deliverability and maintain CRM efficiently and effectively. AI marketing tools are software or platforms that help create automated decisions based on data. AI marketing tools are software applications that apply artificial intelligence to marketing. Every year, more and more handy tools based on Artificial Intelligence technology are entering the market. In that, we took the top AI marketing tools used in businesses across the world in 2022.
Seventh Sense: Seventh Sense ensures your emails get delivered at the right time for each customer. This is an important parameter for companies that send out hundreds or thousands of emails a week. Seventh Sense is designed to work with Hubspot and Marketo only.
Phrasee: Phrasee relies on its AI-based NLG system to help you come up with better subject lines, and its data-driven insights enable millions of natural-sounding copy variants to be generated. One of the major advantages of Phrasee is that the system is end-to-end, which means the results are fed back to the system.
SEMRush: SEMRush is an entire suite that enables you to perform content marketing campaigns, SEO, social media marketing, analytics, PPC, and much more. It provides businesses with a chance to track how they rank for keywords against rival sites.
Crayon: Crayon helps you track competitors' activities. It is an intelligence tool and it enables you to monitor their digital footprint. This can include product and pricing changes, employee reviews, marketing campaigns, etc. One of the main advantages is that it tracks over 100 data types across more than 300 million sources.
Acrolinx: Acrolinx can help improve the content and provide outstanding results with accurate measurement of engagement and actions taken by the business. In addition, the tool will create a consistent message that engages the audience and synchronizes the team with all campaigns.
Personalization: Personalization is king in marketing. It'll empower you to personalize your campaigns to your audience, all while automatically adapting to ever-evolving consumer behaviors.
Grammarly: Grammarly will also analyze your content for ways in which it can be improved. It can spot redundant words, and inconsistencies in style and offer word choice alternatives. Its AI will highlight errors and suggest corrections, which you are free to adopt or ignore.
Surfer SEO: SEO Surfer is an easy-to-use AI online tool. It's created for more technical SEO, allowing users to fully audit existing copy. Surfer also has the capacity to evaluate keywords using Google's BERT method and has over 500 ranking metrics to analyze content.
Market Muse: Market Muse is an AI marketing tool exclusively designed to cater to the content part of a business's marketing endeavors. This tool helps you use the power of artificial intelligence to create a content strategy for your business.
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