Sift's machine learning tools, bolstered by data analytics, seek insight into fraud before it happens.

Formerly known as Sift Science, the company provides multiple online fraud management services on one platform. Sift mines thousands of data points from around the web to train in detecting fraud patterns. Its machine learning tools, bolstered by data analytics, seek insight into fraud before it happens. Demonstrating that artificial intelligence can be used in a dazzling number of ways, across virtually every industry sector.

As the pioneers of digital trust and safety, Sift help more than 34,000 sites and apps navigate the fine balance between growing revenue and protecting their business. A business's good customers should never be turned away or made to jump through hoops. Sift make it easy for companies to remove friction and delight their customers while keeping bad actors out.

Sift's digital trust and safety suite provide organizations with a machine learning-powered platform to grow revenue without risk. Its integrated solution prevents payment fraud, fake account signups, account takeover (ATO), content abuse, and chargeback fraud, all while creating a seamless experience for users.

The key to Sift's Cybersecurity breakthrough win was insult monitor, an important feature the company released in 2020. The industry-first capability helps companies increase revenue by reducing false positives—legitimate purchases incorrectly identified as fraudulent. With insult monitor, merchants can ensure legitimate users are able to speed through checkout to make their purchases, boosting and building long-term customer loyalty. As a result, fraud teams can prove their effectiveness—and Sift's —at fighting fraud while enabling business growth.

Food and Beverage

Sift enables food and beverage businesses, including the world's largest restaurant chain, to accelerate growth and deliver delightful customer experiences while taking fraud off the menu. Improve mobile ordering, eliminate chargebacks, increase conversions, and protect your customers with digital trust and safety.

Retailers

Sift enables retailers of all sizes to eliminate fraud, accelerate growth, and lower false-positive rates while safeguarding every step of the user journey. Unlock one-click checkout, reduce manual review, and improve customer loyalty with digital trust and safety.

Fintech

Sift accelerates growth while safeguarding every step of the user journey for the world's top fintech companies, including the leading crypto exchanges and money transfer services. Secure every transaction, stop fake signups, and improve engagement with digital trust and safety.