Business intelligence has been crowning the technological trendsetter list since the last few years. Undoubtedly, business intelligence and concerned tools have simplified analysis and reporting techniques to a new level. As a result, user interface and satisfaction have increased significantly. Interesting fact being, not only service BI but also embedded BI are being accepted to a great extent. But, there is a twist, according to many surveys and studies, it has been concluded that users are going for embedded BI tools over service ones. And, the reasons are pretty predictable; service BI tools are far back that to the embedded ones, which incorporates analytic content and competencies within business solicitations and gateways.
Embedded BI has given a next step reporting access to the traditionally used reporting methods. Everything that happens to be born has an end, the divine god’s law implies for everything and anything. Technological trends in this throat cutting competitive era are even more prone to such disastrous ends. Trends are meant to be changed and replaced; same could happen with the BI tools.
There is a class of people who love to use such analytical apps for their analysis and reporting, but there is another class of people who rather depend on Microsoft Excel for all of their needs. Recent surveys and studies have stamped their conformity on the tremendous popularity of Microsoft Excel, no doubt it has everything that can be needed by any analyst, but there is always more than something and same rule goes for Microsoft Excel also.
Today’s, advanced BI tools have extraordinary data processing capabilities and that are also presented with a perception to attract more and more users, with their innovative user interfaces and reporting tactics. For instance, we can consider the calorie tracker that is available for Android platform devices. Play store has a number of applications that are built on one and the same platform, but the user experience is too way different with all the applications. If one dares to compare these all side by side, can easily conclude that, why specifically, one of the apps has been most downloaded.
Human behavior is the most unpredictable thing; even our great and well-educated psychiatrists are unable to find the key to the human mind. So? Is there any point relying on the trends and human minds? The answer is yes, the only thing one needs to follow is to upgrade them to everyday changing technology. All the above-noted points were no less than a justification for the unfortunate fact that, user adoption of analytics is steadily declining.
As distinguished, people, and precisely around 83 percent of the industries prefer embedded BI, yes, it’s true, but, those industries and concerned users do wish to use those BI tools in one application only rather than going for another standalone analytics application. Now, again the trend is not surely shocking. The industry is facing tremendous competition right from the establishment; today the scenario is even worse. Statistically, approximately 32 percent of the industries haven’t gone with BI yet, those industries are in danger zone, reason being, big players in the market are always looking for small startups and companies that are not flowing with the technology. More and more embedded capabilities are being added in apps on every single day, empowering those players to make it even simpler.
According to the annual State of Analytics Adoption Report by Logi Analytics, we can have a clear picture of the adoption rate of BI tools in industries. Most of the people who participated in the survey were from IT background and around 65 percent people were from North America, 28 percent from the UK. Those people specifically constituted executives, product managers, and technology leaders. Talking about the end users, it can be seen that even after tremendous growth and focus of industries on the BI and its concerned tools, the adoption numbers that once held steady have started to dip. There are some of the reasons concluded in the report, and those are pointed as:
1) It’s costly to maintain.
2) People are unlikely to shift over from their typical applications to a distinct analytics tool.
3) Everything is rambling because not the same crews are using different solutions.
4) Daily access to those tools in the routine workflow is considered as complex by users.
5) Important information is misplaced from it.
6) It doesn’t acquire data from various systems.
The developers and designers are keeping an eagle’s eye on all those changing trends and user needs. The conclusions for the depletion in the usage of the embedded systems have alarmed the future difficulties for the whole business things. The report has also summarized the priorities for end users and business users, which emphasized on some of the common points like, ease of usage, capabilities of co-working and sharing, modifying or changing the data at any point of time, accessing analytics within same application only, etc.
Here, moral of the story comes out to be, making systems more easier to be used for end users and business users. The study specifically focuses, on the very simple recipe to add to the count of user adoption by deploying, “Right Place, Right Person, Right Time”. Working on the relationships with the functional leaders, simultaneously fulfilling basic and dynamic needs of business and end users can take embedded BI tools to a whole new different level, until then usage of standalone self-service tools will continue to decline.
