Accenture Set to Acquire Parsionate in Strategic Deal

Accenture set to acquire Parsionate in strategic deal expanding its ability to data readiness

Accenture set to acquire Parsionate, a data consultancy that is specifically geared toward data products and modern data foundation services, which comprises formulating data strategy and its implementation on the technology front.

Utilizing the profound business-wide competencies of Parsionate in Retail and Industrial Sectors; Life Science and Consumer Products icon, the buyout of the company will serve to reinforce Accenture and Accenture's Data and AI capabilities in Europe and help the company further develop more cutting-edge data-driven solutions for clients in these markets.

Accenture set to acquire Parsionate. Accenture study shows that C-level leaders' confidence in data and AI is exceptionally high. In 2024, 75% of C-level leaders expect to increase their data and AI expenditures, whereas in 2023, only half the leaders increased their allocation.

"Data readiness is essential to a company's ability to harness advances in AI. Getting data right—as part of a strong, cloud-based digital core lays the foundation for achieving exponential value through AI," said Christina Raab, market unit lead for Accenture in Germany, Austria, and Switzerland. "Parsionate's holistic data expertise, from strategy development to technology implementation, will enhance our ability to provide clients with highly tailored and effective data-driven solutions that will help them harness the transformative power of generative AI."

The Accenture set to acquire Parsionate. The Stuttgart-based Parsionate, in addition to having offices in Munich, Dortmund, and Hamburg, as well as in the Netherlands, Sweden, and Switzerland, is well-recognized for its ability to translate the regulations and business context and is placed among the top programming services providers by Gartner of Master Data Management and Data Governance in the world. Parsionate, which has a team comprising 130 individuals qualified in data consultancy and acting, complex engineering, data science, and AI, will be positioned within Accenture Technology's Data and AI group. The MDA founders, Thomas Sperferftcher and Michael Fiegen, who possess a record of success from start-ups, will drive the data architecture and management portfolio in Germany, Austria, and Switzerland for the group.

"Parsionate brings exceptional proficiency in data and analytics, combined with strong international data product capabilities and deep industry expertise," said Kathrin Schwan, who leads Accenture's Data & AI business in Germany, Austria and Switzerland. "The data and AI market is experiencing significant growth, and coupled with Parsionate's team of senior experts, we can offer an even more comprehensive range of services to help our clients win in this dynamic environment."

"We are excited to join Accenture and become part of its global network," said Thomas Sperrfechter and Michael Fieg, founders and managing directors at Parsionate. "Our clients value us for giving them a competitive edge by enhancing their data readiness and enabling data as an asset. By joining forces with Accenture, we will generate synergies along the data and analytics value chain. We will be able to offer even more comprehensive and innovative data-driven solutions while providing new growth opportunities to our team."

The Accenture set to acquire Parsionate. The purchase of Parsionate is the latest that Accenture has made over time to solidify its data and AI capabilities. The company has not been saving alone in the last period; it has bought customer experience analytics provider GemSeek, process innovator Ammagamma, and data consulting firm Redkite. The deal is an indicator of Accenture's $3 billion commitment to assist clients' transition from traditional industry services to more economically viable cloud-based AI services.

No relation of collaborative arrangement has been revealed. The deal would be closed as usual, and the closing conditions would be adhered to.