Is Microsoft the Biggest Winner of Generative AI?

See how Microsoft could just win Generative AI

There has been significant discussion regarding the potential killer application of advanced big language models since ChatGPT's introduction in November (LLM). There have been rumours for a time that Microsoft will include ChatGPT into its Bing search engine to surpass Google.

The idea of completely replacing search with something like ChatGPT has also been brought up frequently. Currently, basic and refined GPT3 models, base and refined Codex series models, and LLM embeddings are supported by Azure Open AI Service. DALLE 2 was also introduced by Microsoft to OpenAI Service in October, despite the fact that it is still not a component of the public offering. The Microsoft site states that ChatGPT support will soon be added.

Though it offers several advantages, Azure OpenAI Service is largely a duplicate of OpenAI API. It will be much simpler for Microsoft customers who already use its cloud to access OpenAI's technology through Azure. Since many businesses currently use Microsoft's machine learning and devops tools, managing their GPT3 and Codex instances on the Azure platform will be considerably simpler for them.

Azure also provides tools for enterprise-level security, which are necessary in many sectors of the economy. Additionally, it offers functions like installing content filters to avoid abuse and selecting the geographical region of the cloud instance.

The market for Azure OpenAI Service and OpenAI API is growing, which benefits both Microsoft and OpenAI. Microsoft's cloud powers the OpenAI API, so as its user base grows, so will OpenAI's Azure bill. On the other hand, Microsoft and OpenAI have a licencing agreement.

So, whether Microsoft will integrate ChatGpt or not is still up in the air.

It would be revolutionary if it did!