jaris: Trailblazing the Embedded Lending Ecosystem

jaris is a private label Credit-as-a-Service (CaaS) platform making it simple for payment-enabled software companies to offer branded financial services to small businesses to drive acquisition and to help increase engagement, retention, and brand loyalty. Fully managed by jaris and accessed via an innovative API, partners at jaris can quickly deliver competitive and fast financial services to their merchants. jaris is a full-stack solution company that includes underwriting, servicing, and financing. The significant financing capacity through banks and whole-loan purchasers makes it the trusted solution for embedded lending.

Democratizing the Access to Capital

jaris' mission is to democratize and simplify access to capital for small to medium-sized businesses through partnerships with payment-enabled software companies. Small businesses are the backbone of our communities, representing 99.9 percent of all U.S. firms. Yet, more than half of small businesses report unmet credit needs due to outdated traditional underwriting models focused on historical data. jaris' unique ability to focus on the overall health of a business and its use of alternative data provides a flexible underwriting model that can reach more businesses.

In addition, jaris has reimagined the complex and inefficient application process in traditional lending to bring a simple and streamlined experience within the payment partner's existing dashboard. By leveraging the existing platform data, applicants can complete an application with just a few quick click-throughs, a process that typically takes just a few minutes, with funds available as soon as the next business day.

The Tech Space Insider

Chris Aristides is the Founder and CEO at jaris. He spent almost eighteen years in public and private markets serving in equity and credit sectors. During that time, he worked heavily with infrastructure construction and realized a point in the tech stack where the financial application layer needed to be addressed. Chris quickly realized that the advances in FinTech infrastructure could solve the long-term lending problem of underwriting and distribution for the smallest businesses. With this lens, Chris and his team focused on its mission to provide the broadest range of capital at scale by partnering with the payment-enabled software companies to reach small business merchants.

Unifying Lending Solutions to All Business Types

Before jaris, software companies and payment platforms lacked the options and choice to offer embedded lending to their customers. Embedded lending solutions provide a mutual benefit for both payment partners and their small to medium-sized business customers. Beyond delivering broader access to capital for small to medium-sized businesses, payment partners benefit from a new service offering, resulting in a new revenue stream and a more competitive offering to win and retain small business customers. In addition, payment partners experience more customer engagement in their existing dashboards and increased customer retention.

jaris works closely with payment partners as an extension of their team to create customized loan solutions that best fit their customer's needs, further penetrating their customer base.

Interweaving Partnerships to Enable Best-in-Class Financial Services

jaris is currently the leading embedded financial services lender in the U.S. With a proprietary technology stack productizing a truly unique capital supply chain, jaris is positioned to continue innovating and leading the embedded lending market in the years ahead.

jaris recently partnered with SpotOn to launch SpotOn Capital and has extended over $350M in loan offers within the first nine months of its partnership. In addition, they have experienced a loan renewal rate of over 80 percent, with businesses using the funds for growth investment and short-term cash flow needs.

A Roadmap for the Future

Embedded finance plays a pivotal role in the distribution of financial services. It creates a new generation of innovative financial products, and jaris believes that businesses must leverage embedded finance solutions to stay competitive in their market and monetize their customer base. In addition, by enabling companies of all sizes to provide capital, jaris significantly increases the access and distribution of capital to small businesses. jaris will continue to innovate on embedded finance products to extend its capital's reach and ensure financial inclusion.