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The term Consumer technology or Consumer Tech refers to any form of technology used by consumers across the globe. Consumer tech is a broad concept that includes many products and services that cater to our daily life needs. Further, the Consumer Tech includes different categories such as-
Coming to the education sector in India, we are growing digitally in every sector including education. In the last few years, we have seen significant growth in the digitalization of education. Also, the recent pandemic hit made it necessary to bring all the things online especially education.
Today, we are experiencing technology everywhere including in our homes. Technology has enhanced the education sector also by initiating online classes. Further, it is improving problem-solving skills and sessions through video classes.
Moreover, social media is also helping to reach the right consumers so that everyone will get skills. Some of the above tech categories are most useful in running digital education for all. Thus, the future of digital education in India is growing well. In this regard, techs are helping to get better results.
Consumer tech is improving the lives of people across the globe with new trends. Thus, Edtech companies are also booming now along with all institutes by bringing a hybrid learning system. Today, post-pandemic education has changed the way delivering classes in both offline and online modes.
Here Edtech companies are playing a great role by collaborating on extensive learning. Now education became more personalized by leaving legacy methods of education.
The digital platforms are enhancing the way of interaction between Edtech and consumers. AI is helping to collect relevant consumer data for better analysis. Also, it helps in creating a brand for the learning centers to promote their marketing goals.
The technologies like 5G and IoT are playing well here. 5G tech enhances the connectivity to reach every corner of the country so that every student can access the internet. Thus, he can connect with smart classes and gain immense skills digitally.
Offline classes also can be taught using smart screens for better visibility and understanding in a modern way.
IoT devices will help to watch them online as well as offline classes across the institution from every corner. It will help to take care of the pupils and other devices also.
Thus, these digital technologies will change the Edtech industry well and reshape it with better prospects. So, in this way, we can transform Edtech in India.
All the new technologies in the market like SaaS tools, virtual markets, and fan platforms are changing the trends in education, gaming, healthcare, and many more. Today, In India, many SaaS vendors are offering great business software for many companies.
This SaaS software is bringing many focused and customized solutions for Edtech, health care, gaming, logistics, etc. Further, the SaaS products include many digital technologies like AI, DevOps, etc.
As per Statista reports, consumer spending on technology usage spent increased between 2020-2022. The data says this ranges from 420 Bn USD to 505 Bn USD between these years.
The major opportunities that SaaS tools bring are digital change, app development, enhanced app protection, and widening talent. In education, SaaS tools can be helpful in many ways. Such as making admin work simpler, easy sharing of files, flexibility to access from anywhere, and flexible payments.
In the healthcare system, SaaS apps can play a great role in proving electronic medical records. These include EHR, telehealth services, etc. Here the new trends like RCM, Supply Chain, and digital billing replace the regular medical systems. The new software will reduce the huge costs and time to meet the medical needs.
Moreover, SaaS has a wider market including Google Apps, AWS, MS Office 365, etc. The SaaS tools provide cloud-based services.
Online gaming is the fastest growing industry with different types of games. Here the SaaS tools help much. They provide solutions for onboarding and an easy-to-use interface. Also, it helps to return players in games like PUBG, Fortnite, etc.
There are many virtual marketplaces to do business online to generate excellent revenue. These places gather vendors, and consumers in one place to get the business benefit. Similarly, in education also, online marketplaces like education websites sell many types of skilled courses. Learners and experts willing to update their skills to get better chances can utilize these platforms well.
In the healthcare sector, these virtual spaces provide enough information on digital healthcare solutions. People can access data related to various solutions like financial, clinical, and other data. Patient records can be accessed through mobile, and billing can also be done easily for the medicines. They also provide high-level security with greater support.
Online games are also sold on these digital marketplaces. Gamers can visit the websites selling online games and can access the game by following the protocols. It also saves the physical storage space and cost of the gamers. Moreover, they also provide options to win perks along with playing games and shopping.
In this way, Social Media platforms are also bringing new trends in education, healthcare, and online gaming. Edtech platforms can interact with learners online and provide solutions to their queries on courses, and subjects.
The healthcare industry also can assist their patients and people willing to know health data over social media. Online gaming is also much more popular on social media platforms. Here players can play online and can win points by challenging others.
Thus, this is how the value chain of the creator's lifestyle is bringing new chances for different sectors.
Tech-based education is the need of the hour today to keep up with the changing global trends. Currently, hot technologies like AI and ML are disrupting all the major domains and industries including the education sector. AI technology powers the machines to function intelligently as a human brain. Also, it has a great impact on the education section in the present scenario.
These technologies help in improving the quality of education with the progress of the economy. Here, the education and literacy levels of the people help in the overall change in this digital world. Branly, Oddizzi, Thinkster Math, etc. are popular AI-based education apps.
Thus, the AI and ML learning platforms are bringing digital education for different purposes. This helps students, teachers, and academics with improved quality education. Further, AI is useful to conduct online assessments in an effective way along with the evaluation.
Also, it is useful to build custom ratings for students in different subjects. Student grades also can be provided using this tech. AI will also produce many insightful reports. This will provide data on improvement and weak areas for various students.
Moreover, Edtech institutions can also offer AI-based tutors to provide additional support to the students. However, AI-based teaching is already in practice today but it cannot give much creative learning with higher skills. It can teach basics of the subjects like Maths, English, and other writing subjects.
Custom education is a difficult task to meet individual students' needs. But Edtech institutes are using AI that helps them to overcome the issues. It brings both teachers and students to one platform and also provides quality feedback on the conduct of the course.
Thus, AI and ML platforms will bring a drastic change in the education sector by catering to their needs.
Today, the word eLearning is creating a buzz among the world with tech advancements. In India, the digital era started long back and now it is capturing the education sector. Many Edtech companies are uniting with academic institutes to develop a digital education system. The government is also involved in this bringing new technological changes.
We are all familiar with the traditional teaching system. Where the students used to go to Gurukuls or Ashrams for studies. Later, schools and colleges came to light but now with digital education, it has completely changed. Science has brought many inventions like electronic gadgets such as laptops, smartphones, digital screens, etc. Through these mediums eLearning system has been developed.
It brings more personalized learning to every student in the comfort of his home. No student needs to go to any institution to attend traditional classrooms. Further, students can learn their favorite subjects from many expert tutors from across the world.
eLearning is more interactive than the traditional one. Here students can spend time lea the subjects. Moreover, there is the facility to get expert guidance 24/7 for each subject and query.
Here, the consumer techs like 5G, AI, IoT, etc. will play a great role. 5G brings a great network system with no downtime and a higher beat across the learning session.
In AI, smart bots can answer some common queries of students from anywhere. They can access the session and can play the recordings of their previous sessions to learn more.
IoT devices can watch all the sessions of the institutes running classroom studies and campus areas.
Hence, all these things are possible with the consumer techs and their latest improvements.
Harsh Bharwani, CEO & Managing Director of Jetking
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