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Sony Introduces Bravia 7 Mini LED Series in India

Sony launches Bravia 7 Mini LED series with Cognitive Processor XR in India

Sumedha Sen

Sony has introduced the Bravia 7 LED series in India on July 1. The BRAVIA 7 Mini series is equipped with Cognitive Processor XR, Mini LED, and XR Triluminos Pro technology.

The Bravia 7 Mini LED series with Cognitive Processor XR enhances the visual quality and sharpness. The Cognitive Processor XR mimics human vision and hearing.

The Cognitive Processor XR includes a scene recognition system that identifies the main elements in a scene and processes information to generate intricate images.

The Cognitive Processor XR, in conjunction with the compact LED display module, offers capabilities like the XR Backlight Master Drive and XR Contrast Booster. These utilize inherent dimming algorithms to adjust the display LEDs, thereby improving the depth, clarity, and contrast of the images.

The latest processor add up more features such as XR Triluminous Pro that broadens the scope of the colors displayed on the screen as well as XR Clear Image that cuts down on video noise by dynamic frame analysis.

Sony's Bravia 7 lineup also shines when it comes to sound quality. Acoustic Multi-Audio technology, coupled with XR Sound Positioning, aligns the sound with what’s happening on the screen making it more interactive. Additionally, the XR Surround mode gives you an impression of a 3D sound enveloping the listener converting 2.1ch and 5.1 ch into a richer 5.1.2 ch audio.

The Bravia 7 series is offered in three different sizes of 55 inches, 65 inches, and 75 inches. Equipped with the XR Contrast Booster and Mini LED panel, this TV boosts the clarity and intricacy of pictures, offering richer blacks and more vibrant whites.

The Sony Bravia 7 Mini LED series features XR 4K upscaling technology that improves the clarity of low-resolution videos. Further, these TVs are equipped with Dolby Vision technology, which boosts the quality of HDR content by increasing color vibrancy and contrast.

The Bravia 7 series showcases smart capabilities designed to meet the requirements of today's user. It operates on Google TV, providing effortless entry into a broad selection of applications and services.

Also, other capabilities encompass XR Triluminos Pro, XR Clear Image technology, XR 4K Upscaling technology, Dolby Vision and Dolby Atmos with flexible brightness.

Featuring cutting-edge capabilities, a sustainable design, and various dimensions, the Bravia 7 lineup is poised to engage viewers and offer an unmatched home theater experience.

The Sony BRAVIA 7 series features Studio Calibrated settings and is certified for IMAX Enhanced. These televisions continue to utilize the well-known Netflix Adaptive Calibrated Mode and SONY PICTURES CORE Calibrated Mode.

Designed for PlayStation 5, featuring built-in HDR Tone Mapping and Low Latency Mode (ALLM), guaranteeing seamless and quick gameplay.

The latest Sony Bravia 7 Mini LED lineup begins at a starting price of Rs 1,82,990 for the 55-inch version, and the 65-inch version is available at a price of Rs 2,29,990.

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