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Meta AI’s New Capabilities in WhatsApp Chat Features

Harshini Chakka

Meta AI tests chat memory on WhatsApp: Meta AI is trialling a memory feature in WhatsApp that allows the AI to retain past chat details, creating the potential for more contextual and meaningful responses based on previous interactions. This marks a step towards smarter communication within the app.

Tailored AI responses for users: The AI will remember personal preferences, such as users' favourite music, food choices, and birthdays, enabling more personalised conversations. These customisations are designed to offer a seamless experience that feels closer to real-life interaction and matches individual needs

Voice chat enhanced with memory tools: This feature builds on Meta AI’s voice chat, which was introduced in an earlier beta. With the memory tool, conversations will flow more naturally as AI can follow up on previous topics, offering continuity across interactions and enhancing the overall communication quality.

User control over stored data: WhatsApp plans to offer full control over what the AI remembers. Users will be able to view, update, or delete any data stored by Meta AI, giving them transparency and management over their information, fostering trust in the system.

Privacy concerns raised by memory tools: Although personalised responses improve the chat experience, the data retention feature has raised questions about privacy and data usage. Users may worry about the potential misuse of stored information, making transparent controls essential to maintaining user trust.

Rollout planned for future versions: Currently in development, this feature is being tested with Android beta users. Once refined and approved, it will be rolled out in future WhatsApp updates, offering broader access to its memory-powered AI features.

Precise, tailored responses for natural interaction: Meta AI’s ability to recall past interactions aims to make conversations more meaningful and interactive. Users can expect smoother and more relevant responses, as the AI tailors replies based on remembered preferences and shared information.

User preferences remain a priority: In future iterations, users may get the option to disable the memory feature entirely if they prefer more privacy. This flexibility ensures the feature aligns with individual preferences, keeping user satisfaction and data security in focus.

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