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Betterment of the Society: Healthcare Industry Leveraging Big Data

Disha Sinha

Big Data analytics is revolutionising the healthcare industry to provide efficient services to society

The development of more cutting-edge technologies provides the potential to expand the digital transformation in the healthcare industry. Big data analytics is utilising huge multiple sets of real-time data through AI-based algorithms in this healthcare system to provide a better service for the welfare of society. It is being continuously used to procure crucial information and opportunities for improvement in sub-fields of the medical domain. In this article, we are going to address how big data analytics has achieved a revolution in the healthcare industry in the 21st century.

The drastic shift of big data records from the traditional folder to the electronic folder was the first transition taking place in the digital transformation trend. AI-based big data analytics rapidly translates the core areas of patient's health conditions with comprehensive and accurate reports. There are enormous sources available for big data analytics to analyse for future endeavours like electronic health records, social media platforms, mobile apps, pharmaceutical research, payer records, campaigns and smart medical devices. Due to the availability of high-quality real-time data, the results generated from big data analytics is more accurate and effective. This insight, in turn, is influencing in better healthcare delivery to the society in need despite some challenges.

How big data analytics is revolutionising the healthcare industry?

1. Admission time-series analysis: Big data analytics predicts the expected number of patient admissions in each department of the hospital after analysing the admission pattern in the records. This AI-based analytics is providing a maximum number of admissions for the hospitals to set sufficient staff for each session.

2. Warning from EHR: Electronic Health Records generate a trigger warning to the medical staff regarding some crucial health conditions of certain patients who are required to be tested immediately. It consists of medical records like medical history, allergy tests, lab results and medicine details while the doctors can immediately make a change without any fear of data replication.

3. Reduction in fraudulent activities: Some hospitals experience real-time data breach due to the rise in the value of personal details in the black market. AI-based big data analytics has advanced security measurements to protect patient records effectively by detecting network traffic related to cyberthreats.

4. Emergence of tele-medicine: Big data analytics is reshaping the healthcare industry with the emergence of tele-medicine by delivering advanced report analysis of the respective Big data analytics automatically records the remote clinical services through video conferencing apps, which provide personalised treatment plans to both clinicians and patients. With high-speed delivery of real-time data, doctors can immediately perform operations on emergency patients and clinicians can predict deterioration of health conditions.

5. Deduction in healthcare costs: Big data analytics is boosting the healthcare industry to deduce the overall healthcare expenses with its effective and efficient functionalities like hassle-free administrative management, fast diagnosis in emergency management and no maintenance cost in physical clinic rooms for patients. It is now used to boost the customer service and helpdesk.

6. Enhanced self-monitoring health solutions: Integrating big data analytics with advanced mobile healthcare apps has the chance to enhance the functioning of self-monitoring health solutions. The patients are not required to visit hospitals for minor symptoms or diseases. They can login to the mobile app and insert the real-time data on the issue and receive reports consist of appropriate medicines, future warnings, side-effects and next appointment for follow-up.

Here are some of the few benefits of the healthcare industry leveraging big data analytics in this tech-savvy era. Though there are still some challenges to overcome for the healthcare unit, however, it has already created a tremendous impact on the welfare of society.

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