New York, U.S.A., January 23rd, 2024, Cyberwire

Memcyco will showcase its solutions at Deloitte's annual Cyber iCON event, demonstrating how organizations can build effective defenses to protect their customers against digital impersonation fraud 

Memcyco Inc, the real-time digital impersonation detection and prevention solution provider, and Deloitte, the leading consulting, advisory, and audit services firm, today announced their strategic partnership in the cybersecurity sector. The partnership enables Deloitte to extend this range of solutions offering customers Memcyco's industry-leading anti-impersonation software. The solutions will be offered globally in regions such as the EMEA, LATAM, USA, and others.

Deloitte and Memcyco's pivotal collaboration combines the former's consulting expertise with the latter's cutting-edge platform for detecting and preventing digital impersonation fraud in real time. This alliance will elevate fraud prevention to a new level, helping government organizations, enterprises, and brands protect themselves from damage and safeguard their reputations from being tarnished through attacks that use phishing sites to target their customers. 

By virtue of their partnership, Memcyco and Deloitte will leverage additional solutions related to integration and cooperation, such as Deloitte's Strategic & Reputation Risk Services. This multidisciplinary synergy ensures a holistic response to threats, capitalizing on each organization's area of expertise and accumulated experience, thus offering more robust and complete solutions to clients.

Memcyco provides a platform for real-time detection, protection, and response to online impersonation attacks, whereby malicious actors use phishing, smishing, and other techniques to direct customers to fake pages that look and feel much like the real thing. These attacks trick users into giving up their personal data, such as login credentials and credit card information, which is subsequently used for ATO (account takeover) and other online attacks, leading to data breaches, theft of funds, and ransomware.

Unlike other solutions, Memcyco is singularly able to safeguard the "window of exposure" between when a fake website goes live and when the attacker attempts to use stolen data to access company web pages, using real-time alerts to warn users not to trust the spoofed site, as well as tracking attacker and victim activity. Addressing this window is crucial for organizations to be able to protect themselves from data breaches, financial losses, and reputational damage while protecting their customers from identity theft and financial harm. 

Memcyco also provides organizations with full insight into attacks, including a list of all victims. This data not only gives the organization improved visibility, but also helps risk engines to predict fraud more accurately, thereby significantly decreasing remediation costs.

"Memcyco is delighted to build a partnership with Deloitte due to its dedicated team, expertise, and innovation capabilities," said Israel Mazin, CEO of Memcyco. "Our shared commitment to empowering organizations to make informed decisions about their cybersecurity strategy is at the heart of our collaboration. In the long term, this partnership will pave the way for organizations of all sizes to mitigate impersonation and brandjacking attacks and to gain more trust from their customers." 

Memcyco will showcase its solutions at the third annual Deloitte Cyber iCON event in Spain on Jan 23, 2024. Cyber iCON allows businesses to gain first-hand knowledge about the most prevalent and sophisticated cyber threats they face today. Attendees will be able to learn about the latest strategies and countermeasures they can employ to safeguard themselves against advanced threats via real-world, interactive scenarios. Memcyco's representatives will join Deloitte's experts on-stage to discuss the dangers presented by digital impersonation and to introduce businesses to their comprehensive solution for mitigating such risks. Memcyco will also participate in a joint panel discussion and presentation alongside Deloitte's expert cybersecurity consultants. 

About Memcyco

Memcyco provides real-time digital impersonation detection, protection and response solutions to companies and their customers. Their real-time, agentless solutions are unique in fully safeguarding the critical "window of exposure" between when a fake site goes live and when an attacker attempts to use stolen data to access company web-pages. Memcyco alerts users who visit fake sites and gives organizations complete visibility into the attack, allowing them to take remediating actions. Led by industry veterans, Memcyco is committed to ensuring the security and digital trust of its customers – and of their customers. For more information, visit www.memcyco.com/.

About Deloitte

Deloitte has contributed to the development of business organizations and society during its more than 175 years of history. Faced with a constantly evolving reality, it has established itself as the advisor of reference for the transformation of large national and multinational companies using a multidisciplinary approach based on excellence, technological innovation and the continuous development of the talent of its professionals, maintaining its position as a leading professional services firm. The organization has strengthened its position by impacting clients, communities and people through the Make an impact that matters initiative, which is implemented in social action programs -WorldClass-, action against climate change -WorldClimate-, and its ALL IN diversity and inclusion strategy. Globally, the firm is present in more than 150 countries, where more than 345,000 professionals work. Learn more at: www.deloitte.com/. 

Contact

Sheena Kretzmer
sheena@memcyco.com