The global focus has been on sustainability and how to make common people participate in it. One way to encourage recycling would be to offer every interested individual some kind of incentive. But in the mainstream world, nothing has been done so far to make this idea a reality. But things are about to change in the recycling industry as Ecoterra, a recycle-2-earn cryptocurrency, enters presale.

Ecoterra is different from all other "green" crypto investments because it is based on a unique model of recycle-2-earn which rewards users for recycling. It is gaining popularity in the cryptosphere due to its rewarding model and for promoting sustainability at a time when that is critical. The demand for Ecoterra became clear when it opened its native token, $ECOTERRA in the presale phase.

Let's check out why Ecoterra is all over the crypto news right now and how its recycle-2-earn platform is making its way to revolutionize the world.

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An overview of Ecoterra, the first recycle-2-earn cryptocurrency

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First, let's get to know Ecoterra a bit better. This state-of-the-art blockchain is enabling crypto enthusiasts to contribute to the recycling and waste management division and earn rewards for it. Its recycle-2-earn model is truly a unique reward program that successfully encourages people to help the environment make a full recovery. The idea is simple. You earn rewards for recycling any reusable item.

Let us take a look at the key aspects of the Ecoterra ecosystem:

• Recycle-2-earn application: owing to its reward system, Ecoterra will be offering incentives to all of its users regularly but they must follow the steps shared on Ecoterra app. Just like a reverse vending machine gives you fiat money for recycling attempts, this application will reward you with ECOTERRA tokens.

• Carbon offset marketplace: This is a significant aspect of the Ecoterra ecosystem which is available for users, individuals, and businesses. In a carbon market, each of these actors gets full opportunity to meet their goals by reducing carbon in various sectors. But what Ecoterra brings to the table is something that has been lost in carbon offsetting and that's credibility. It serves as a bridge between voluntary carbon markets and their buyers (whether crypto or non-crypto).

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How does it work?

From the official whitepaper of Ecoterra, we can gather that its aim is to make the circular economy a reality so that waste and disposables can act as inputs for new cycles of production. According to experts, this is the best way to attain complete sustainability through blockchain-based solutions. The Ecoterra recycling app that rewards its users works in the following way:

1. Firstly, users scan the barcode of a recyclable product which matches it to the Ecoterra AI-powered product database.

2. Next step is to recycle the previously scanned product and upload a reverse vending machine receipt to get an instant $ECOTERRA token deposit to your account.

3. In the last step, users earn $ECOTERRA tokens for recycling materials and even green energy which they can spend, sell, or donate.

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Presale Underway to Revolutionize the $88 Billion Worth Recycling Industry

After learning about the Ecoterra, there is no doubt that it's a platform dedicated to the circular economy by employing recycling strategies. Both businesses and individuals can participate in this simple and incredibly smart project through its ongoing presale. It has only been a week since the Ecoterra presale opened for the public, and it has raised more than $64,000. 

During this presale, investors are expected to use either ETH or USDT to buy the project's native crypto token, $ECOTERRA. During the introductory phase, the price of individual $ECOTERRA tokens was quite affordable so that more people could support this project. But as time and the sale progress, this price will rise as the token is listed on various exchanges.

All those who are interested in buying $ECOTERRA tokens but aren't big on cryptos can also use ordinary fiat money cards to proceed with the transaction. The way Ecoterra has been moving forward with its presale, early investors are flocking towards it to be a part of its sustainable future. The lowest prices are applicable only for the next 12 days or less. 

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Ecottera to Partner with Top Brands as Presale Numbers Spike

In the past week, Ecoterra has managed to do what no other green cryptocurrency has ever been able to, and things are heating up for this project even now. The crypto markets and news publications are paying more attention to Ecoterra now that it has said it will reach out for partnerships with five top brands around the world.

Ecoterra is set to partner up with Nestlé as a way to give its project the exposure it will need to start a global revolution within the recycling industry. We all know that Nestlé is a longstanding household name all over the globe and the owner of no less than 2,000 brands including Vittel, San Pelegrino, Heineken & Dr Pepper, etc. 

By reaching out to Nestlé to cement their partnership, Ecoterra is proving its worth in the market and adding more products to its database. Even the chief executive officer of the Ecoterra project, Mihai Ciutureanu, talked strongly about this step with the press. Once the partnership goes through, many global brands by Nestlé will join the Ecoterra ecosystem in the coming months.

What's important to note here is the fact that Ecoterra is making unprecedented progress despite being a greenhorn project. Interestingly enough, this isn't the first time that Ecoterra has conquered crypto news headlines. Previously, Ecoterra announced a significant tie-up with a top-tier supermarket chain called Delhaize (Lion), which is spread all over Europe, Asia, and North America. 

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Wrapping up

Eco-green cryptos have always been popular within the market, but what Ecoterra intends to do is simply unique. Furthermore, as the presale has only just begun, these tokens will grow in value both during and after the presale. So it's a win-win situation for buyers all the way through.