Since the Generative Pre-trained Transformer 3 [GPT-3] launch by OpenAI in 2020, we've seen an influx of artificial intelligence [AI] powered content creation tools. Leveraging deep learning, an extensive part of machine learning, these AI tools can create readable, human-like texts.

Recently ChatGPT and GPT-3.5 (davinci-003) have been released and are showing significant improvements in the ability to generate natural language.

While the ChatGPT, GPT-3.5, GPT-3, GPT-J, GPT-Neo, and GPT-2 tools are a tad bit useful to writers, especially AI content generators, it poses a considerable problem. According to Google, programmatically generated content devoid of originality is against their policy and will be severely penalized.

AI Content Generators—the Sticking Point

As the need for content intensifies globally, AI-powered content generators have positioned themselves at the top, offering quick and cost-effective content generation services to brands and marketers. Currently, there are numerous content generators, all claiming to provide undetectable, readable, and human-like texts in the form of blog posts, emails, etc. The problem, however, is the bogus claim that these AI-generated texts are undetectable by Google.

According to a recent, study, it is revealed that AI-written content can be detected and duly penalized by Google and other search engines. Before the launch of Originality.AI, people thought it was impossible to see and differentiate GPT-3 content from the original human form.

Google continues to upgrade its algorithm to fish out AI-generated content as it reaffirms its commitment to delivering helpful content to readers. Additionally, using AI-powered tools leveraging pre-trained software makes it difficult for Google to make money. Originality.AI, as a developing project, exposes these content-generating tools, guaranteeing brands an opportunity to verify the type of content they put out.

What is Originality.AI

Per the website, Originality.AI is an AI detector and plagiarism checker built for serious content publishers. Originality.AI aims to give you total control of your content—enabling you to check the originality of your content by identifying even the tiniest of AI usage and plagiarism.

Designed by a team of GPT experts and content marketers who understand the need for original, plagiarism-free content, this platform incorporates many innovative features like Team Management, Auto-billing, and an AI Content Detection Tool. A Full Site Scan and API are currently under development and will be launched soon.

Originality.AI is a valuable tool for web publishers, content agencies, and the average website buyer. For web publishers, Originality.AI will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored. For content agencies with numerous team members, this platform's Team Management feature allows team members to scan thousands of content. Additionally, you can add, remove, and monitor the activities of each team member. On the other hand, website buyers will find Originality.AI a practical tool for a complete site scan. When launched, this feature will allow you to complete a website scan, identifying plagiarized and AI-written content.

Besides offering a comprehensive set of features, Originality.AI is less expensive than existing Plagiarism tools. It is $0.1 per 100 words, and the team incorporates the pay-as-you-go payment method.

Launching this powerful will challenge the status quo, ushering in an era where everyone can easily verify the authenticity of content while ascertaining if a AI-powered content generator wrote it.

"It is important for publishers to know when the content they publish may be created by humans, not AI tools. Until now, that has not been possible. We think of the AI built at Originality.AI to be the good version of the Terminator—AI working for our benefit to detect other AI-generated content," Jonathan Gillham, Founder of Originality.AI.