In this article, we have discussed the Instagram co-founders back with a new AI-powered venture. Read this article to know more about the AI-powered venture. Kevin Systrom and Mike Krieger, co-founders of Instagram, announced the launch of their new venture, Artifact, on Tuesday. According to Platformer, the app was marketed as a personalized news feed powered by artificial intelligence.
The co-founders, who left Facebook in 2018 amid disagreements with their parent company, announced the launch on Instagram. "Excited to announce what @kevin and I have been working on with a talented team for the past year+ — Artifact, a personalized news feed powered by the latest in artificial intelligence," Krieger wrote. People can join a waitlist, he says, while they gradually let people onto the app as the company grows.
According to Platformer, Artifact, like TikTok, provides users with an initial feed of popular articles selected from a variety of publications large and small. Tapping on articles of interest prompts Artifact to deliver similar stories in the future, just as watching TikTok videos fine-tunes the algorithm with each user session.
Two features are currently being tested by Artifact beta users: The first is a feed of articles posted by people you follow, along with their comments on each post; the second is a direct-message inbox where you can discuss articles privately.
The launch comes after a period of uncertainty and controversy at Twitter under the administration of Elon Musk, who has reinstated extremist figures on the platform, granting near-blanket amnesty to prominent neo-Nazis, white nationalists, and conspiracy theorists. Musk recently reinstated QAnon conspiracy theorist Ron Watkins' and neo-Nazi Andrew Anglin's accounts.
Unlike other social platforms that try to maintain a neutral front, Systrom made it clear that Artifact would make its own decisions and remove content that promotes falsehoods, according to the report.
"One of the recent technology issues has been a lot of these companies' unwillingness to make subjective judgements in the name of quality and progress for humanity," Systrom explained to Platformer. "Right? Just make the difficult choice."
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