ICC Men's T20 World Cup 2021 has been started in UAE since October 17, 2021, for all avid cricket lovers across the world. The sports industry has already started implementing cutting-edge technologies such as artificial intelligence (AI), augmented reality (AR), IoT, and many more to increase fan engagement in the 21st century. Thus, the official broadcaster of this popular cricket tournament, Star India, has decided to integrate advanced AI technologies as well as the first-ever broadcast innovations to provide an immersive experience to die-hard fans.
Star India is determined to leverage advanced AI technologies in deploying multiple tools for data analytics, camera, AR graphics, and many wonders to provide a unique look to ICC Men's T20 World Cup 2021, especially for the post-pandemic schedule. High-tech integrations with ultra-modern cameras with 360-degree highlights features to be installed in all the venues in the UAE. The high-sensor cameras with the functionalities of AI provide detailed data analytics of each player for coaches as well as worldwide fans. Special qualities of cricketers are highlighted with different unique symbols for gaining higher fan engagement and getting the fans to live the game with their national teams.
All the stadiums are set to present cutting-edge technologies like 4D replays, automated cameras, AI interfaces to attract youth towards ICC Men's T20 World Cup 2021. There is an implementation of AI-driven gesture control to allow professionals and experts to display as well as analyze the graphical representations of each match throughout the tournament. Star India has also announced that indoor drone cameras to be used in ICC Men's T20 World Cup 2021 as the first-ever indoor installation in India. These indoor drone cameras provide an immersive 360-degree perspective to all cricket lovers.
Star India has also mentioned that the regional broadcast studios have leveraged advanced AI technology with computer vision such as robotic auto framing face-tracking cameras to follow the movements of presenters with minute details for precision. There is also a digital model of the stadium embedded to present multiple areas such as fielding placements, scoring area percentages, wagon wheels, countless statistics, and many more. AR graphics have created mind-blowing visuals on cricket grounds whereas presenters have started using mixed reality headsets to physically interact with fielding positions analysis, weather conditions, etc. These new advanced AI technologies have been developed by Star and Disney India's R&D arm, Star Lab.
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